Category Archive for: ‘Business or Leisure Travelers’

  • New Training and Marketing Tools

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    The World Trade Press website has a new Training & Marketing area, which contains links to all kinds of tools for promoting World Trade Press products. These include training resources such as product sheets and product slideshows, plus a variety of marketing pieces like press …

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  • World Trade Press Signs Partnerships in Australia and Japan

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    World Trade Press is proud to announce that it recently signed distribution agreements with two highly respected companies: James Bennett in Australia and the Maruzen Company in Japan. These companies will distribute the World Trade Press suite of online resources— including AtoZ World Business, AtoZ …

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  • Bird-Watching in the Netherlands

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    Millions of people the world over identify themselves as bird-watchers. I certainly enjoyed bird-watching while on board the steel-hulled boat we rented to cruise the lakes and canals of Friesland in the north of the Netherlands. Friesland and the neighboring area of Overijssel are known …

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  • Handmade Swiss Cheese

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    High in the Swiss Alps above the town of Grindelwald is a hamlet called Alpiglen, where my husband and I came upon a cheese hut. Cheese huts in the Swiss Alps are earthy cabins where industrious people spend the summer months making artisan Swiss cheese …

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  • Swiss Chocolate Frogs

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    I’m having trouble forgiving American chocolate makers for not taking chocolate to the sensory peaks I have experienced in Switzerland. Yes, I know most cows in the US don’t get to eat wildflowers all day in Alpine splendor. I also know we don’t have the …

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  • French Wine with Cookies Improves the Appetite

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    Who ever heard of drinking fine French wine with cookies? I hadn’t until my husband and I found ourselves in Sancerre, France. There we were introduced to the croquet de Sancerre, a twice-baked almond cookie best described as a French biscotto. This small, deliciously crunchy …

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  • A Yodeling Serenade in Switzerland

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    While having lunch in Bern, Switzerland, last June, we expected to enjoy the cobblestone streets and 15th-century terraced buildings near the café. We expected to savor the food—we had ordered an Alpine specialty called käseschnitte, which is bread sprinkled with white wine, covered with ham, …

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  • Show a Historic Sensibility or Simply Start a Conversation with Antique Maps

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    Vintage maps, including panoramic (bird’s-eye) views, are elegant and historic pieces of art found in many of the country’s best museum collections. These vintage art prints are high-quality digital scans of the actual antique maps. The early days of mapmaking highlighted the pioneering spirit of a bygone …

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  • Historic Music Continues to Move Us

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    Throughout history, young female musicians have generally not had access to the large and celebrated organs in the churches and cathedrals of Western Europe and North America. On my vacation last summer in Geneva, Switzerland, I was stunned to see that times are changing. After …

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  • Liberation in Squares

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    The central squares of great cities are a double-edged sword. A central authority needs places to put itself on display so the people can feel its presence. Then, in times of upheaval, these areas become places where the government must look at its people. Liberation …

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